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PART 2

YOU AS A BRAND:

HOW TO DIFFERENTIATE
& EXPAND YOUR BUSINESS

JUNE 17, 2009

11 a.m.	Lecture Presentation
Noon	Reception

The business of design is radically transforming. The key to continued success is knowing how to effectively create a unique identity that places you apart and ahead of your competitive set. How can you effectively integrate brand marketing techniques as part of your business strategy?

Join L.A.Mart® Design Center, Dwell and today's leading industry experts as they share lessons in building an effective brand. Get tips and insights on consistency of messaging, brand graphics, PR, social networking, marketing partnerships and even personal style to create a well-known, thriving and profitable brand for you and your design business.